--- description: Learn more about WebEngage pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: WebEngage Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [WebEngage](/software/143401/webengage) # WebEngage Canonical: https://www.capterra.ca/software/143401/webengage Page: 1 / 3\ Next: [Next page](https://www.capterra.ca/software/143401/webengage?page=2) > WebEngage is a customer data platform \& marketing automation suite that makes user engagement \& retention simplified. > > Verdict: Rated **4.5/5** by 32 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses WebEngage? WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-commerce, Travel, Retail, Media \& Entertainment, Gaming, BFSI \& Fintech and Healthcare. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 32 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.5/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: WebEngage - **Location**: Mumbai, India - **Founded**: 2011 ## Commercial Context - **Starting Price**: US$1,000.00 - **Pricing model**: Per User - **Pricing Details**: Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms) in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. Talk to the experts and get a quote: webengage.com/register-for-demo/ - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: India, Indonesia, Kuwait, Philippines, Qatar, Saudi Arabia, United Arab Emirates ## Features - A/B Testing - AI/Machine Learning - Access Controls/Permissions - Alerts/Notifications - Behavioral Analytics - Behavioral Targeting - CAN-SPAM Compliance - CRM Software - Campaign Planning - Campaign Scheduling - Channel Management Software - Collaboration Tools - Communication Management - Contact Database - Contact Management Software - Conversion Tracking - Customer Data Management - Customer History - Customer Profiles - Customer Segmentation - Customizable Templates - Data Connectors - Data Visualization Software - Email Tracking Software - Engagement Tracking - Event Triggered Actions - Interaction Tracking - KPI Monitoring - Landing Pages/Web Forms - Lead Capture Software - Lead Management Software - Live Chat Software - Marketing Automation Software - Marketing Management - Mobile Optimization - Multi-Campaign - Multi-Channel Communication - Performance Metrics - Personalization Software - Real-Time Analytics - Real-Time Reporting - Recommendations - Reporting & Statistics - Reporting/Analytics - Retention Tracking - SMS Notifications - Sales Pipeline Management - Search/Filter - Subscriber Management - Website Analytics ... and 29 more features ## Integrations (23 total) - AWS Cloud9 - Adjust - Adobe Commerce - Amplitude - Appmaker.xyz - AppsFlyer - BigCommerce - Branch - Cashfree - Google Cloud - HubSpot CRM - Liferay DXP - Limechat - Mailchimp - Mixpanel ... and 8 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Phone Support - 24/7 (Live rep) - Chat ## Category - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) - [Push Notifications Software](https://www.capterra.ca/directory/30969/push-notifications/software) - [Mobile Marketing Software](https://www.capterra.ca/directory/31308/mobile-marketing/software) - [AI Marketing Tools](https://www.capterra.ca/directory/34136/ai-marketing-tools/software) - [Customer Retention Software](https://www.capterra.ca/directory/34255/customer-retention/software) ## Alternatives 1. [Marketo Engage](https://www.capterra.ca/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) 2. [Salesforce Marketing Cloud](https://www.capterra.ca/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews) 3. [Mailchimp](https://www.capterra.ca/software/110228/mailchimp) — 4.5/5 (17572 reviews) 4. [Campaign Monitor by Marigold](https://www.capterra.ca/software/76928/campaign-monitor) — 4.5/5 (505 reviews) 5. [Thryv](https://www.capterra.ca/software/156926/thryv) — 4.2/5 (505 reviews) ## Reviews ### "Kind of must have tools for marketing automations" — 5.0/5 > **Sushant** | *November 30, 2022* | Education Management | Recommendation rating: 9.0/10 > > **Pros**: UX is just fantastic; it makes it easy for anyone to get started. It's more inclined towards marketing and automation. The user journeys combined with cross-platform marketing are killer. We had literally improved some of our key product metrics like onboarding, churn etc just by sending personalised notifications/banners/offers using it's journeys. > > **Cons**: Product analytics can be improved a bit so that I don't have to pay a hefty price for multiple tools across this segment. > > Overall it's brilliant, I will recommend WebEngage if you want to automate customer journeys and send hyper-personalised cross-channel communications to customers. We use to target our customers in all three channels depending on user behaviour. ----- ### "webengage for all you marketing automation and customer data platform needs" — 4.0/5 > **Bhagyashri** | *December 21, 2023* | Retail | Recommendation rating: 9.0/10 > > **Pros**: 1.their customer data platform 2.its ease of integration with other tools like bigquery looker studio 2. Customisable dashboards > > **Cons**: Service - there support team is very difficult to handle they do not understand requirement > > It has been great integration webengage with our website of customer journey analytics and i learnt a lot in this process , We moved to webengage from gamooga ab its very smooth transition easy to use for marketing team and fulfils marketing requirement ----- ### "Review - Amit Desai - MyGlamm" — 3.0/5 > **Amit** | *April 5, 2022* | Cosmetics | Recommendation rating: 7.0/10 > > **Pros**: Panel is very user friendly and highly customized. > > **Cons**: Segment level reporting and funnels are not possible, majority of Analytics are based on Event and not on users ----- ### "Engage your user with all channels with WebEngage" — 4.0/5 > **Verified Reviewer** | *June 19, 2021* | Market Research Software | Recommendation rating: 8.0/10 > > **Pros**: With WebEngage we get all channels like Email, Push notification, SMS, WhatsApp and many more at one place. We can use all this cannels to engage our audience. WebEngage comes with excellent Analytics feature. We data to check deep insights and can analyze for creating marketing Strategy. > > **Cons**: Found difficulty to create dynamic email templates. Very few pre-built email templates available in Library. > > My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with this tool. We don't require any additional tool any channel. WebEngage provide us all at one place. Now our customer journey is more powerful and our reach has increased dramatically. ----- ### "Seamless CRM Tool" — 5.0/5 > **Verified Reviewer** | *December 20, 2021* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: The Ease of User Journey Creation, Notification Delivery, Cross Channel Attribution and Analytics are some of the things that makes this tool better than many others in the market.Email Marketing in particular is better than othe > > **Cons**: The UI is a bit complicated to understand and needs a proper walkthrough from experts. Notification Delivery rates suffered when we achieved scale. > > All in all its a good tool for CRM Automation and helps us define user journeys effortlessly. ----- Page: 1 / 3\ Next: [Next page](https://www.capterra.ca/software/143401/webengage?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/143401/webengage) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | ----- ## Structured Data