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What Is Everflow?

Upgrade your affiliate software to the platform with the highest ratings and customer reviews. Everflow is trusted by more than 1,000 global brands, including Mutual of Omaha, bunq, Skillz, and AdColony.

Everflow enables clients to manage, track, and optimize every marketing effort, including affiliates, events, influencers, in-app, media buying, referrals, and strategic partners.

Who Uses Everflow?

Everflow's award-winning affiliate and partner marketing software is built for established global brands, agencies, and ad networks.

Everflow Software - Manage every type of performance partnership: Affiliate, Influencer, Referral Partner, In-App Publisher, or Media Buying channel.
Everflow Software - Quickly see performance broken out by Partner, Placement, City, and more.
Everflow Software - Use the EverXChange marketplace to discover new publishers that have been curated for their ability to deliver scale, quality, and traffic from specific promotional channels.
Everflow Software - We provide onboarding training and support for every new client, and answer any additional questions via in-platform chat through our team of industry veterans.
Everflow Software - Reach only the right users for your offers, and send any invalid users with other offer with matching targeting requirements.

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Reviews of Everflow

Average score

Overall
4.9
Ease of Use
4.8
Customer Service
4.9
Features
4.7
Value for Money
4.7

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
90%
4
8%
3
3%
Emma
Emma
Ad Operations Specialist in US
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

The most supportive platform ever.

5.0 6 years ago

Comments: I'm happy with Everflow honestly. It's more about the people at Everflow whom are again, super responsive, friendly and knowledgeable.

Pros:

1. High-touch: Everflow supporting team is surely the best. They are superrrrrrrr quick responsive and willing to go out of way to help me out. I feel like having a strong tech backend while working and using the platform. New features in EF are added frequently in adaptation to feedback from users like us. 2. Friendly User Interface: it's easy to understand and function all the feature in EF. I most like "Traffic Control" feature the best. It helps to block bad traffic within a click. "Bulk Edit" is another thing I like, I can edit a bunch of offers within a minute - instead of having going through every single offer. 3. Mobile Access - meaning that I can do basic editing just by using my phone. Sometimes I left my office already and on the way home. However, client in different timezone suddenly contacted me and required a quick check or fix. Although not having laptop with me anymore, I can do the quick fix in time in Everflow - by my phone.

Cons:

In Manage Offer section, when I filter for an offer, if I accidentally click on one offer, it won't automatically open in the new window. Then if I click to "go backward" to previous page in the browser, it will return and reset the Manage Offer page, I will lose all the filter that I have done - and have to do it again.

Gerardo
Finance Director in Argentina
Internet, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

More than 2 years with Everflow

5.0 last year

Comments: It was nice, easy to setup and less expensive than our previous platform

Pros:

We've been using it for multiple campaigns, both in CPI, CPL, integrating with multiple technologies without trouble.

Cons:

It would be nice to add some more conditionals to the tracking, or a custom code to track certain things but it's pretty good overall

Verified Reviewer
Verified LinkedIn User
Computer Software, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Decent software for networks

3.0 5 years ago

Comments: Decent software that we use for affiliate marketing.

Pros:

the product is pretty easy to use and you don't need professional services and they understand the space.

Cons:

The company is super small and their competitors support teams are larger Everflow's entire company.

Warren
Head of Strategic Partnerships in Canada
Marketing & Advertising, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Little bit more expensive but it's a quality product

5.0 4 years ago

Comments: This is the most user friendly tracking platform I've used, support is also fairly quick to respond.

Pros:

Coming from Affise, everflow is better and easier to use in just about every parameter

Cons:

There's nothing i've encountered that makes me dislike this software but it's admittedly on the more expensive side to use

Maria
Affiliate Manager in US
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Great software to help you grow your sales with affiliates

5.0 4 years ago

Comments: Overall, I like how easy it is to manage my affiliates in Everflow.

Pros:

I like the dashboard that shows you at a glance all the performance matrix that matter for your affiliate program success. I also like how easy it is to create affiliate links.

Cons:

I don't like that you have to add HTML code for your creatives. Also, there is not an easy way to create affiliate newsletters. Everflow doesn't have a visual builder to create nice looking emails to send to your affiliates.

Joel
Joel
Co-Founder in US
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Everflow is the Best Tracking System by Far

5.0 6 years ago

Comments: I've used HasOffers at multiple companies.... not only is Everflow cheaper, but the entire system works way better. I've been using it for over a year and it has never crashed. Whenever an issue arises, I contact support and they reply immediately (and are in the US). Everflow has allowed us to scale our business and focus on the things that matter, instead of having to worry about tracking issues and setup issues. The Everflow Team is super cool, easy to work with, and very open to suggestions on how to improve the system.

Pros:

The best part about Everflow is the user interface. As an agency that does a lot of manual setup and optimization, I can say with confidence that Everflow is intuitive, easy to use, and reliable. Also, the reporting features on Everflow are awesome. Not only is it easy to run complex detailed reports, but it allows you to export the data in a matter of seconds. Lastly, the dashboard is fully customizable and allows you to get a snap shot of all the most important data in a matter of seconds

Cons:

Sometimes the API integrations can take a bit long to be completed, but once they are finished they work great. As Everflow expands the Team and grows I think those times will be reduced drastically.

Quinn
Quinn
Founder in US
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

The last affiliate/advertiser/network platform you’ll ever need!

5.0 6 years ago

Comments: Been an excellent experience over all. Very happy with the quality and you can not beat the price for features. At the base level you far exceed the features of HasOffers and if you are an advertiser these features do not exist in HasOffers which is network affiliate centric and not good for advertisers at all.

Pros:

Everflow is unlike any other affiliate network platform in that it works. I’ve used Linktrust, hitpath, cake and has offers and everflow is far exceeding in terms of features and reliability.

Cons:

Everything I’ve complained about they have fixed! Pretty spot on! Changes get made fast too within week or two!

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Love Everlow For Tracking Affiliate Campaigns

5.0 4 years ago

Comments: Overall this is the best CRM that I have used that is easy to use.

Pros:

Easy to use and sort by offer that you are looking for. The search function is great. Postbacks are simple to copy and paste. Much more userfriendly than hasoffers or other CRMs.

Cons:

Sometimes the site crashes and it affects reporting of campaigns.

Shyla
Shyla
Media buyer/AdOps Manager in US
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

User friendly Tracking platform.

4.0 6 years ago

Pros:

Its easy to use and most importantly they have a great customer support who is quick in replying about any queries related to Click reports, knowledge or any query in general. They have allot of features and a great UI.

Cons:

Its kind of difficult to get a raw click. so sometimes have to contact their support for that but their support always have a prompt reply.

Irina
Irina
Client Services Manager in US
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Great platform for affiliate marketing.

5.0 6 years ago

Comments: I'm very happy with my overall experience of using the platform for almost one year, and would definitely recommend to others.

Pros:

Customer care is really great, they constantly add new features upon their client's requests and being very helpful overall. Platform has plenty of various options for optimization that helps bringing the performance of the campaigns on the high level.

Cons:

Ad campaigns that have broken links don't pause automatically , no auto-optimization.

Kyle
Senior Director of Operations in US
Marketing & Advertising, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

The all-in-one tracking platform

5.0 2 years ago

Comments: Everflow is one of the critical components to our tech stack, and has allowed us to continue scaling our lead generation with profitability, accuracy, and confidence.

Pros:

Everflow is our hub for all things digital advertising and lead generation, where we track our large breadth of lead generation activities. Everflow allows us to gain granular and critical insights into our media buying, which is especially critical with affiliate traffic. Everflow has deep integration capabilities - We have never run into an issue to where Everflow could not accomplish what we needed.

Cons:

For a new user, Everflow can be pretty complex to navigate, especially as many of the reports you can pull are custom, however the Everflow team is very helpful in supporting your learning within the software.

Stojan
Operations manager at ClicksCrowd in Serbia
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Best Affiliate tracking platform

5.0 5 years ago

Comments: As an affiliate network we used our in-house affiliate tracking system for years... But as years have passed we felt that we needed a more powerful tracking system... So we had some experiences with other companies but when we stumbled upon Everlfow we were stunned by the quality and why not to say the price tag for this solution... For a fraction of price other similar solutions are asking we got everything we could have hoped for when it comes to tracking our affiliate's activities on our network. And the best thing is as this is a young company it get's better and better each day.

Pros:

- Easy to implement - Phenomenal support -On few occasions they even created some custom solutions for our specific needs. - Rich with all kind of different features and options - Platform is fast, easy to use and user friendly - They have their own exchange network that can help you get in touch with Advertisers

Cons:

- few minor bugs here and there but they get fixed fast once reported to their support team.

Ross
CEO in US
Information Technology & Services, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Affiliate Marketing on Full Blast

5.0 4 years ago

Comments: Being able to track our affiliates at a granular level and seeing their traffic's progression through our paths has granted us invaluable insight. We're able to scale quickly and figure out what is working and what isn't. With Everflow, everyone on our team is able to see what's going on and make the right decisions with our affiliates to scale our business.

Pros:

Everflow was super easy to integrate with our marketing strategy. We're able easily track all of our publishers traffic, progression on our paths, and easily apply post backs to update the status of our leads for an amazing view on how our traffic is doing.

Cons:

The amount of options could be overwhelming for someone new to the platform, but working with [SENSITIVE CONTENT HIDDEN] and Everflow's success team makes everything a breeze!

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Overall review of Everflow from a media buyer persective

5.0 6 years ago

Comments: My overall experience has been very good. It is very easy to implement with ad networks.

Pros:

I like the ease of use of the software. The dashboard is easy to navigate and self explanatory. I like how the software can detect all the targeting variable without passing any tokens. I like how you can breakdown reports with all different variables.

Cons:

Not as aesthetically pleasing compared to some other tracking software.

Verified Reviewer
Verified LinkedIn User
Internet, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Everflow Review

5.0 6 years ago

Comments: Customer service that actually gets back to you fast and actually provides real answers and solutions. Nothing is impossible with the Everflow team

Pros:

The flexibility and drill down reporting. Much easier then the competition to get the data you need and make educated decisions

Cons:

Not always intuitive where to find the info I was looking for. Sometimes took some practice

Federico
Owner in Argentina
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Everflow

5.0 3 years ago

Pros:

Everflow is one of the smartest tracking engines for advertisers and publishers. With the ability to work with smart links track best performing, re route when needed. Gives the marketer plenty of options to work and grow with.

Cons:

Not having mobile tracking, now showing multiple everflow accounts at once.

Alex
Co-Founder in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Haven't looked back...

5.0 4 years ago

Comments: Our experience has been phenomenal, it was very easy to setup, integrated with all of our other platforms (ie. Optizmo), is continuously updated to bring new features, etc. Overall we could not be happier with Everflow.

Pros:

Everflow has been insanely easy to use, and had several features that we use daily that other platforms did not.

Cons:

There have been a few very minor things that we felt were missing, ie. miscellaneous items with creative management, but the EF team was VERY receptive to our ideas and suggestions and have already worked to implement several of them.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

One of the top tracking platforms out there!

5.0 6 years ago

Comments: Great experience, platform is fast + super functional. Support team is responsive + insightful.

Pros:

Love the user friendly interface, the investigator feature and the MTTI reports.

Cons:

When we first started using the platform there were important features missing (for us), however, the support team has been great in prioritizing + rolling these out!

Jay
VP of Strategic Partnerships in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Better than all of the competition.

5.0 4 years ago

Comments: We run an affiliate network that also has internal email and SMS traffic. The ease of use for this platform makes it the best overall experience for an affiliate network with many moving parts that complicated systems can't slow down.

Pros:

I've used about every affiliate tracking software out there since I've been in the business including working in places where we've built our own. I can tell you that you're not going to find better ease of use or reporting features than what's offered in Everflow. It's hands down the best one I've used.

Cons:

I've not really found anything as of yet I didn't like about this platform.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

My Review

5.0 6 years ago

Comments: Experience has been great. Always get great customer service and quick responses.

Pros:

Ease of use, month to month plans, integrations, no downtime, works well on mobile devices!

Cons:

no global event pixels, makes it harder to integrate with MMP's

Ruairi
Director/Co-Founder in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Best tracker i have used!

5.0 4 years ago

Comments: amazing, we have been with them for 3 years

Pros:

the ease of the reporting section. its very fast and easy to see conversion rates across different columns and rows.

Cons:

sometimes integration is hard, however the Everflow support team is outstanding!

Kes
DTC Marketing Manager in US
Insurance Software, 501–1,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Phenominal Support

5.0 4 years ago

Comments: Tracking and reporting of all affiliate partner leads and calls.

Pros:

The simplicity of the product is perfect for a new user.

Cons:

Nothing not to like at this point. Perhaps some additional features out of the box, but the support team customised a way to make it work for us.

Trent
Network Manager in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Great Solution to Managing Our Traffic

5.0 4 years ago

Comments: Excellent, it is providing the results we need.

Pros:

Everflow is an intuitive, easy to use, yet powerful solution for managing the traffic that we are purchasing to be run to our web pages.

Cons:

There are some aspects of the software that are fairly technical, and require an advanced understanding.

Omar
Omar
Affiliate Marketing Specialist in Morocco
Verified LinkedIn User
Retail, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Everflow Review

4.0 4 years ago

Comments: Excited to discover all the ways we can use the extensive features of this almost complete SaaS.

Pros:

Everflow was very easy to integrate with our website, which was the biggest hurdle on top of being a pretty complete tracking platform.

Cons:

I still have a lot to discover, but i think the statistics section can be more simplified and easier to read.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

One of the best platform for Affiliate Marketing

5.0 6 years ago

Pros:

Everflow is the perfect match between an affiliate tracking platform and a media buying tool. Generally platforms focus on either one or the other, but Everflow manages to do both. It also doesn't hurt that it has a friendly reporting system.

Cons:

Nothing really negative comes to mind. It is really the right platform for our business needs.