17 years helping Canadian businesses
choose better software

What Is Snapchat?

Snapchat is a social media marketing solution that helps businesses create, launch & manage marketing campaigns, schedule posts & track performance.

Who Uses Snapchat?

Social media platform that helps businesses of all sizes engage with targeted audiences based on locations, interests, behaviors, and other user attributes.

Snapchat Software - 1
Snapchat Software - 2
Snapchat Software - 3

Not sure about Snapchat? Compare with a popular alternative

Snapchat

Snapchat

4.6 (1,094)
US$5.00
Free version
Free trial
18
8
4.6 (1,094)
4.6 (1,094)
4.3 (1,094)
VS.
Starting Price
Pricing Options
Features
Integrations
Ease of Use
Value for Money
Customer Service
US$0.02
month
Free version
Free trial
29
3
4.7 (2,274)
4.6 (2,274)
4.5 (2,274)
Green rating bars show the winning product based on the average rating and number of reviews.

Other great alternatives to Snapchat

Google Cloud Storage
Top rated features
Automatic Backup
Backup and Recovery
Secure Data Storage
Facebook Business Suite
Top rated features
Multi-Account Management
Post Scheduling
Social Media Monitoring Software
X Pro
Top rated features
Automated Publishing
Multi-Account Management
Post Scheduling
Google Ads
Top rated features
Campaign Analytics
Campaign Management Software
Multi-Campaign
LinkedIn for Business
Top rated features
Job Posting
Lead Management Software
Search/Filter
Outbrain
Top rated features
A/B Testing
Content Management System (CMS) Software
Customizable Branding
Wix
Top rated features
Design Management
Real Time Editing
Website Management
WordPress
Top rated features
Access Controls/Permissions
Real Time Editing
Website Management
Microsoft Teams
Top rated features
Real-Time Chat
Screen Sharing Software
Video Conferencing Software

Reviews of Snapchat

Average score

Overall
4.6
Ease of Use
4.6
Customer Service
4.3
Features
4.5
Value for Money
4.6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Vanessa
Vanessa
Operational Finance in US
Verified LinkedIn User
Construction, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Interactive experience

5.0 4 months ago

Comments: I leverage Snapchat to promote my business content interactively, effectively capturing the attention of a young audience.

Pros:

I usually use Snapchat for its great social connection, allowing me to easily communicate with clients and friends. I also appreciate the high level of creative interaction it offers with its various editing tools, effects, and filters.

Cons:

However, Snapchat can feature a lot of annoying ads that waste my time while using it.

Verified Reviewer
Verified LinkedIn User
Architecture & Planning, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Snapchat for Future

4.0 last year

Comments: A really friendly-user app most convenient for youth .

Pros:

Campaign management , it is very easy to use and it make a good integration with my Targeted goals .

Cons:

multi account management , Snapchat primarily focused on personal accounts, and multi-account management for individual users was not a prominent feature.

Angham
Marketer in Egypt
Marketing & Advertising, Self Employed
Used the Software for: 2+ years
Reviewer Source

I really enjoyed using this app

3.0 9 months ago

Comments: My experience has been positive as I enjoy using its various features like filters, lenses, and Stories to share moments with friends and family.

Pros:

In my opinion Snapchat's standout features include disappearing messages, filters and lenses, Stories and messaging options.

Cons:

In my opinion the drawbacks of Snapchat include potential misuse, privacy concerns, addictive behavior and spread of fake news.

Husham
Healthcare professional in Sudan
Sports, Self Employed
Used the Software for: 2+ years
Reviewer Source

My personal experience

5.0 3 months ago

Comments: I have used this application for a very long time and it is a very wonderful and distinctive application at the same time

Pros:

Use and freedom to modify images, filters, videos, and other distinctive features of the application

Cons:

In my opinion, Snapchat is a unique application in terms of the services it provides

Nesreen
Pharmacy in Egypt
Pharmaceuticals, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Snapchat app

5.0 11 months ago

Comments: So interesting and I love it and I use it daily .

Pros:

I like everything in Snapchat such as : take photos by filter and sharing streaks with friends .

Cons:

Deleted any messages within 24 hours only.

Haley
Small business owner in US
Verified LinkedIn User
Apparel & Fashion, Self Employed
Used the Software for: 2+ years
Reviewer Source

Very satisfied

5.0 11 months ago

Comments: I absolutely LOVE Snapchat very much I have zero complaints

Pros:

I always love the Snapchat filters and the fact that that the post delete seconds after opening them

Cons:

There’s nothing that I don’t like about Snapchat

Javier
President and CEO in US
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Snapchat flawlessly executes the best. Highly recommend.

5.0 12 months ago

Comments: Very satisfied. Snapchat leaves no room for lack. It has given the best and I highly recommend.

Pros:

It is a simple to understand software with easy to navigate icons. The main thing about Snapchat on my view is the profound approach it has to marketing and performance tracking. Within a shot while, I appreciate the steps I have been able to make in the most effortless way. Snapchat is great.

Cons:

Snapchat is flawless. I appreciate every bit of it.

Eric
Owner in US
Apparel & Fashion, Self Employed
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

How snapchat help out my business out

4.0 2 years ago

Comments: We I do like it can come it handy for more way get brand out there and so on it can be a lifesaver at time they do need some updates is all

Pros:

I like I can share pic of my product and up date and sales aswell get me more out there since use theam

Cons:

Need more features to help get your info out more better with side help and updates and so on to improv much better for us user

Jessy
usuária in Brazil
Entertainment, Self Employed
Used the Software for: 1+ year
Reviewer Source

Photos and videos.

5.0 8 months ago

Comments: I would like to use it to take photos, make different videos, with different stickers.

Pros:

What i like most about Snapchat, is that i can post videos with stickers and music.

Cons:

What i like least about Snapchat, is that there are a lot of videos that i don´t like watching and yet they apper on my timeline.

saed
saed
Nutritionist in Jordan
Verified LinkedIn User
Alternative Medicine, Self Employed
Used the Software for: 1+ year
Reviewer Source

Nice APPLICATION

5.0 4 months ago

Comments: I used it for a years and it is awesome

Pros:

The type of filters is cool and awesome

Cons:

It have a lot of different types of filters

Toronny
Tattoo artist in US
Arts & Crafts, Self Employed
Used the Software for: 2+ years
Reviewer Source

Understanding a great product

5.0 5 months ago

Comments: Great It helps me release stress and not think about Today

Pros:

The pros about this product is that Snapchat brings a lot of clientele and it also is very entertaining and makes me look at people in a different aspect Help me bring ideas

Cons:

The cons about this product is that you might end up seeing yourself never putting down the phone and always wanna be on the phone to the high enjoyment factor you won’t

Verified Reviewer
Verified LinkedIn User
Computer Networking, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Have time with Qulity, fun and creativeness

4.0 6 months ago

Comments: Snapchat is really good know new peoples and new things. But i think it need more privacy and security features. its really good with lot of AR lenses and filters it make us to more Addictive to the app. Need some improvements with privacy and need to have a easy and simple system to the new users.

Pros:

I really like this app because it have more features than other all chat apps. we can get lot of works from one app. And we can find new friends and really free to find lot of friends. other thing is we can discover lot of things throw here, privacy level also in good because after someone read over text after that also we can remove that without any issue and is someone get our chat screenshot app will automatically inform us about that . Specially this system have good AR lenses and filter s that we can make things as funny and creative.

Cons:

snap is not easy to understand easy when its first time. sometimes i had personally help others too because its not easy for new users, and its really hard to go to past conversation or chat information. Other thing is i really hate lot of bad stuff is in here there lot of bad business going throw this and i can't recommend for under ages. and it have a really huge challenge to control and spread harmful content. for the monetization users need to find the sponsored content and ads intrusive and its feel bad.

Antoine
Patron in France
Wholesale, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Best place to host your videos

5.0 8 months ago

Comments: Overall it is an excellent application which provides a lot of useful and useless and harmful functionality and which has a very very advanced and useful management table.

Pros:

What I really liked about Snapchat is the whole video management system which is incredibly useful

Cons:

What I don't like the least is a certain useless functionality that comes out in place of other functionality that would have been useful.

Kramer
graphic design in Trinidad and Tobago
Graphic Design Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

Great option for your social presence

5.0 11 months ago

Comments: overall it is a great option for you to use, it can help you connect with a lot of new people.

Pros:

Snapchat is a great option for managing your companies or personal social presence. its easy to use both by users and content creators. it has a large amount of user and is great for reaching new audiences.

Cons:

only issue is it has a bit of a bad reputation for being used by only fans models and posting inappropriate content.

Effat
Programming Engineer in Egypt
Information Technology & Services, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

A unique application for sharing memories, including photos and videos, with family and friends

4.0 11 months ago

Comments: Snapchat allows me to share happy memories and other things with family and friends with ease. It also provides me with privacy and security by protecting my private account. It also provides me with the use of lenses and other effects, which makes me appear handsome in photos.

Pros:

Snapchat is always characterized by instant communication, which allows sending photos and videos instantly. One of the most important positives of the Snapchat application is sharing life moments on a daily basis through Stories and the availability of a variety of filters and lenses to improve photos and add creative touches to them. Snapchat is characterized by high privacy, as I can Sharing diverse content and containing a discovery section for new content and topics including the most important news and entertainment

Cons:

After updating the application, some problems appeared in using the magic eraser. We hope to work hard to solve this problem

Adham
Adham
Senior marketing specialist, graphic designer in Jordan
Verified LinkedIn User
Marketing & Advertising, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

The ultimate platform to reach your target audience

5.0 12 months ago

Comments: Amazing, easy to use, gets the job done, great targeting and accurate analysis

Pros:

The way you can post stories and spotlight videos at the same time, the ad management features are amazing, the ability to switch from personal to your business account on the go.

Cons:

Nothing to dislike, but i do wish it was easier to create filters for businesses

muskan
Customer operations specialist in UK
Banking, 5,001–10,000 Employees
Used the Software for: 2+ years
Reviewer Source

larger than life app to express your inner self

5.0 12 months ago

Comments: - I loved it always and has a user almost since beginning.
- It just perfectly makes my life more visible to the people I want to share with
- Its streaks feature always makes you feel more lively in daily routine life and helps you stay keep connected

Pros:

Snapchat makes it easy for you keep your near and dear ones updated with what you are currently doing and feeling. - It also makes express your mood freely and you can update number of pictures without having the stress to select only the best ones.

Cons:

- I do spend a lot of time on snapchat, its lovely but time consuming. - I can blame it completely as it does improve my mood and provides entertainment as well.

Sunny
Sunny
eMarketing Manager in India
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Awesome multimedia instant messaging app

5.0 last year

Comments: I like Snapchat because it automatically deletes sent messages within 24 hours, and I like sharing snaps with my friends & making streaks.

Pros:

The app is quite pleasant, featuring lovely & creative filters that enhance visuals. it's an fun & entertaining app.

Cons:

It would be appreciated if the developers could contemplate implementing restrictions on Discover content to safeguard a specific age group from encountering inappropriate material.

Amy
Bartender in US
Food & Beverages, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Snapchat is a snap-champ!!

5.0 last year

Pros:

Snapchat allows to to manage my data, contacts, and content seamlessly and easily without hassle!

Cons:

I have no complaints. Snapchat has always worked seamlessly and with such ease!

Verified Reviewer
Verified LinkedIn User
Internet, Self Employed
Used the Software for: 2+ years
Reviewer Source

A wonderful program for taking photos with friends

5.0 9 months ago

Comments: It's great because it helps me combine work with leisure activities. It's also easy to navigate and a lot of fun

Pros:

It is very easy to cIt is very easy to communicate with friends, as it is one of the best social media platforms in a creative way ommunicate with friends, as it is one of the best social media platforms in a creative way

Cons:

I can't stand the filters that come with the audio, they are annoying

Mihir
Mihir
Student in India
Verified LinkedIn User
Computer Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

Honest Review of Snapchat

5.0 8 months ago

Comments: My overall experience with Snapchat is good, I use it to send snaps to my friends and take photos with its filters.

Pros:

I like its variety of filters, its quality, and its ease of use.

Cons:

It keeps sending notifications again and again and when I turn off the notifications, as soon as I open the app, it asks me to enable notifications again and again, which irritates me.

Verified Reviewer
Verified LinkedIn User
Accounting Software, Self Employed
Used the Software for: 1+ year
Reviewer Source

Too addictive

4.0 8 months ago

Pros:

It is very useful if you care about your privacy the most

Cons:

Snapchat is very addictive in nature , once you install it there is no looking back . Be very mindful if you install it .

Verified Reviewer
Verified LinkedIn User
Wholesale, Self Employed
Used the Software for: 6-12 months
Reviewer Source

A way to preserve the happy moments of life.

5.0 6 months ago

Pros:

I have been using Snapchat for the last one or two years. My whole family uses Snapchat. This app has many such features through which everyone, young or old, can entertain themselves. New filters keep getting updated in it. On every festival, some festival-related filter comes. Which is a good thing. Snapchat has its own gallery. Where all the photos and videos are saved. A friend of mine had gone away from me. I did not have any photos of him, but I found my friend's photo and video on Snapchat, which made me very happy. Here, children make funny videos using Snapchat filters. Snapchat keeps bringing new updates. Recently, story posts, new filters, gallery updates, and many other features have been added to it.

Cons:

Although Snapchat is very good, sometimes its filters are not available on time. New windows keep opening. This causes a lot of trouble. A separate option should be given for filters, which can prove useful for children, adults, and the elderly, and they can easily get new and old filters.

Ahmed
Automation engineer in Egypt
Automotive, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

I really enjoy using snapchat

5.0 last year

Comments: Snapchat, a popular social platform, offers a dynamic way to connect, share moments, and explore content. I appreciate the creative features like filters and stickers for adding fun to photos and videos.

Pros:

Snapchat serves as a valuable tool for sharing moments with friends and family while ensuring secure communication. It stands out as a unique social media platform by offering security features, such as notifying users when someone takes a screenshot of their story or message.

Cons:

One major drawback of Snapchat is its tendency to inform your friends about almost every action you take. For instance, simply capturing a screenshot of something in their profile triggers a notification to let them know.

Verified Reviewer
Verified LinkedIn User
Nonprofit Organization Management, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Fun Application

5.0 8 months ago

Pros:

I love the functionality of Snapchat, the filters are fun too.

Cons:

I wish there was an option to keep all messages in chats forever. I do not like that they are deleted after a period of time. Not everyone wants to hide messages.